Vitamins and Supplements

A mix of aging consumers looking to retain active lifestyles, combined with younger consumers’ prioritizing a proactive approach to maintaining joint health, are driving product innovation and category growth.

“Micro-what?” Sixty percent of consumers surveyed in recent Nutrition Business Journal research said they were either “not at all knowledgeable” or “not very knowledgeable” about the microbiome. Just 25% of consumers said they considered...

Teeming with life, Ancient Nutrition’s regenerative organic farms offer a solution to help climate chaos, promote ecosystem harmony and strengthen the resilience of our soil.